I have a story to share for International Women's Day. It's a story about my mom. When I was a young one back in the days when TV went to...

Hi there. Quick survey. How many of you like to give away your product, service, or talent for free? I mean do work for nothing? No? I...

There was no precedent for Betty Davis in the world of music. And no real place for her, either. So, she made her own. Her music--hard...

A long time ago, when I was a fresh-faced kid earning an English degree, I had an interesting professor. He was well versed in all things...

See that? That is an actual job posting on LinkedIn. Yup. The company is offering writers eight cents a word (USD) provided they can...

Sometimes, brands come up with a solution to a problem that doesn’t exist. For example, Mars Wrigley. The company that gave the world...

There are many things that I think distinguish great copywriting, or great copywriters. Good grammar. An ability to make complex subject...

It is the holiday season. A time to deck the halls, be jolly, don gay apparel, and troll some ancient yuletide carols. It is also a time...

When I was a child, I colored outside the lines. Much like other kids. But it was how I did it that was unique. I did it left-handed. It...