Blog

Tis the Season to Tell Stories

It is the holiday season. A time to deck the halls, be jolly, don gay apparel, and troll some ancient yuletide carols. It is also a time...

Furious backpedaling: the Peloton ad controversy

'Wow, that was fast.' That was the initial reaction to the Peloton ad that 'resurrected' Chris Noth, or more accurately Mr. Big, after...

Different View

When I was a child, I colored outside the lines. Much like other kids. But it was how I did it that was unique. I did it left-handed. It...

White washing - sending the wrong message about diversity, equity & Inclusion

As a copywriter (or content writer, depending on what I am doing), I think a lot about messaging. Not just what we actually say or want...

Five for Friday - August 13, 2021

Clairo - Sling: Given that it is the 50th anniversary of seminal 70s albums like Blue and Nilsson Schmilsson, it is oddly apt that one of...

Five for Friday - August 6, 2021

Sexy Beasts: The nightmare fuel of the trailer did not prepare me for the harsh reality of watching this Netflix dating show. I tapped...

Five for Friday - July 30, 2021

McCartney 3, 2, 1: You'd think the people would have had enough of Paul McCartney. I look around me and I see it isn't so. Oh no. Some...

Five for Friday - July 9. 2021

Shape of Pasta: When I saw this Quibi show title pop up as a Roku Original, I was sure it was going to be some kind of weirdly trivial...

Artificial Intelligence and Copywriting

This week, I received an email asking if I wished there was an easier way to produce content every day. Indeed I do. I write content...

Five for Friday - June 11, 2021

We Are Lady Parts: This has been a stellar year for comedy. And here's another great entry. The six-episode season, which follows a punk...