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1 min read
Showing your Pride - when brands messaging is shameless
This is pride month. You might have noticed that from the brands that are capitalizing on it. On social media, you can find many examples...


2 min read
S & M&M's - When marketing & communications goes wrong
Sometimes, brands come up with a solution to a problem that doesn’t exist. For example, Mars Wrigley. The company that gave the world...


1 min read
Commercial Break: The Rolling Stones and Rice Krispies
(Hey, hey, you, you, hand over that milk) Long before they helped start up Windows. Or helped demonstrate that iMacs come in colors. Or...


2 min read
Furious backpedaling: the Peloton ad controversy
'Wow, that was fast.' That was the initial reaction to the Peloton ad that 'resurrected' Chris Noth, or more accurately Mr. Big, after...


2 min read
Commercial break: Lou Reed - unlikely ad star
Lou Reed was many things. An innovator. A transgressive rock and roll poet. But a pitchman? Yes. If you have more than a passing...
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