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Difficult Play - Assessing the Las Vegas Raiders' 'I Can Breathe' Tweet
It is almost inevitable that brands and organizations will make a social media post in the wake of a major news story that grips a...
3 min read


Bad Pee R: How not to tweet
Twitter. It's a place for the whimsical, the mundane, the vitriol, and the brands. Like Amazon. Usually, you don't expect to see a tweet...
2 min read


Royal Pain - How Not to Tweet on International Women's Day
It is International Women's Day, and brands are eagerly demonstrating their support for women's rights on social media. Including Burger...
2 min read
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