If you purchased Fiona Apple's Fetch the Bolt Cutters on vinyl, you probably noted that the lyric booklet featured the following short...

It is almost inevitable that brands and organizations will make a social media post in the wake of a major news story that grips a...

Twitter. It's a place for the whimsical, the mundane, the vitriol, and the brands. Like Amazon. Usually, you don't expect to see a tweet...

Sorry. Elton John once said it seemed to be the hardest word, and he was on to something, at least based on the way that organizations...

Last weekend, a Facebook user in Nova Scotia detailed an encounter he had with residents of Seven Lakes Community, a community...

It is International Women's Day, and brands are eagerly demonstrating their support for women's rights on social media. Including Burger...

When you read a news story on AP, The New York Times, or The Guardian, you may notice that when sources are quoted, writers use 'said.'...

So you need to have something written and you need a copywriter to do it. Simple, right? It can be. But if you want to be sure that you...

Writing great blog posts is hard. Writing headlines that compel people to read your posts is even harder. If you are struggling...

Keeping it simple. It’s important in any writing you do. Simple is elegant. It engages.